Clothing Babies With Care: The Story Behind Our First Donations

Mothers receiving Magnetic Onesies at Fundación Niños de los Andes in Bogotá

Every onesie we make starts at a table in our studio, where Griselle draws each print by hand. Last Christmas, a few of them traveled beyond the nurseries they were made for, to a place that matters deeply to us — into the arms of children in Bogotá, Colombia, who needed them.

These were our first donations. Here's the story behind them — why we give, who we gave to, and why we send onesies instead of writing a check.

What "Clothing Babies With Care" means to us

When we started Magnetic Onesie, the idea was simple: make the kind of clothing we wanted for our own daughter. Soft, safe, organic cotton. A magnetic closure that opens in a second, so getting dressed is gentle instead of a struggle.

But care was never meant to stop at our own family. Our founder, Griselle, was born in Venezuela, and she grew up understanding firsthand that not every child starts out with what they need to feel safe and warm. That stayed with her. So from the beginning, the plan was to share what we make with children who need it. We're beginning in South America, because it's where Griselle is from and where she knows the need most closely — but the goal was never about a single place on a map. It's about a child who needs comfort, wherever that child is.

Who we chose

Mothers and babies at the Fundación Niños de los Andes community event

For our first donations, we worked with two organizations in Bogotá:

Fundación Niños de los Andes has spent more than three decades defending the rights of children in vulnerable circumstances — offering shelter, education, and a real path to rebuild their lives.

Casa de la Madre y el Niño is a historic institution that protects vulnerable children, especially babies and the very young, with the kind of steady, long-term care that changes how a childhood unfolds.

We chose them because their work is patient and serious — and because they care for exactly the little ones our onesies are made for.

A Christmas of comfort

A father holding his baby, who holds a wrapped Magnetic Onesie

Just before Christmas 2025, our first shipments arrived. Mothers gathered with their babies; onesies were handed out, still wrapped. There are photos on our Giving Back page — faces blurred to protect each family's privacy — and they are the part of this work we're proudest of. Not because of what we sent, but because of who received it.

Why onesies, not money

A baby wearing a Magnetic Onesie in the hand-drawn Wild Things print

People sometimes ask why we donate product instead of cash. It's a fair question, and the answer sits at the heart of what we do.

We give brand-new, GOTS-certified organic cotton onesies — the same garments we sell, never seconds or leftovers. A baby in a shelter deserves the same softness against their skin as any other baby. The magnetic closures matter here, too: they make dressing easier for caregivers who are stretched thin, and they let a child be changed gently, with dignity.

We also give in meaningful batches rather than promising a one-for-one match on every purchase. We'd rather make a real, honest contribution than a marketing claim we can't fully stand behind. A part of every order helps make these donations possible — quietly, without turning a child's need into a sales pitch.

This is just the beginning

Two organizations is a start, not a finish line. In 2026 we're working to add a third, and over time we hope these will grow from one-time gifts into lasting relationships — reaching children beyond Colombia as we're able.

If you've ever bought one of our onesies, you've been part of this. Thank you. Every child deserves to feel safe, warm, and cared for — and helping make that true, one soft onesie at a time, is the whole point.

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